LeapVision's consumer research services focus on the most influential targets of contemporary culture, discovering the lifestyles, media and trends that most impact consumer products and brands, as well as markets and society in general. In our multi-client studies conducted regularly we employ innovative quantitative, qualitative and audiovisual techniques to discover the target groups and sociological phenomena that are most influential in evolving lifestyles, behavior and media. Youth - Lifestyles and trends is a quantitative study conducted every autumn and spring in the main cities of Spain and Portugal. Festivals - Audiences and Sponsorships discovers and quantifies every summer the growing impact of "mega" events on contemporary culture and marketing. Also, our Trendsetters Network provides perspectives from a highly influential opinion leader level. We also employ the same techniques to explore once a year the great impact of immigrant communities in today's society. Our long-term collaboration with NeurobioMarketing allows us to go beyond the meditated opinions of consumers and uncover and quantify the emotional and subconscious impacts that marketing stimuli produce, providing a highly effective complement for product and ad-testing. LeapVisionīs incessant cultural exploration also gives us distinct advantages in creating innovative ad-hoc consumer research services, such as our studies of extreme sports fanatics or Euroleague basketball fans.